Live Streaming Company
Before the pandemic hit us, many of us had heard of livestreaming events, engaged a little with a livestreamed event or possibly heard of other events intended to be livestreamed.
We are now more familiar than ever with live streaming and in many instances, there is an expectation that an event will be available to watch online.
Learning online carries many benefits. From reduced travel costs to saving staff time, streaming your course to an online audience can offer new opportunities to your business. We’re going to look at the benefits of online distance learning and why you should live stream your courses.
Look at the Open University for example, they offer seminars, course materials and communication with lecturers through the medium of the internet. Why make people from all over the place come to a physical location when they can catch a seminar via live streaming? It’s the perfect example of online distance learning.
Online distance learning is more accessible than ever before and not just available to big budgets, it’s a great way to train your workforce.
Imagine this; you have a great idea for a conference. It’s a hot topic sure to generate a lot of interest. You have reserved a venue that can seat a huge audience and acquired a good lineup of speakers, all specialists in their fields and known to have brilliant ideas.
The good news is that many people are interested. The bad news is that a good many of them are in another part of the country, or in another country altogether, and have no means to pay for a trip there, let alone the accommodations needed for them to be able to attend the conference.
The solution is to live stream your conference. It will be as if your audience from far away is present at the conference, hearing every word from the speaker, although they are actually in another location.
Going on a tour? Why not take a live streaming crew with you so that can live stream at a moment’s notice.
Advantages of having an events crew on tour
Continue reading “You Hit the Road, We Follow, They Follow”Video editing can be quite time consuming, especially if you are on a tight time deadline and you have a long edit with multiple camera angles to complete.
There are different ways to edit footage. However, the fastest method is a live edit which doesn’t go through a post-production process. A live edit can be made available immediately after the event, bringing many benefits with this turnaround time.
Here’s a quick look at the different editing processes, just to give you an idea how things work and how live editing differs from the other processes.
Continue reading “Save Time and Money with Live Editing”Budget is often a crucial part to event planning. Budget can affect the overall experience of delegates attending along with the overall success of the event. Securing an event sponsor can help event planners with their budgeting.
Event sponsors who are well represented at events are more likely to return and sponsor future events.
Continue reading “Find and pitch to a live stream sponsor”Live streaming is already a wonder by itself. You get to see something that is happening in another place, possibly even in another country or time zone, as it happens.
As technology has developed and improved, it’s now possible to simultaneously stream to multiple locations and platforms, increasing your reach and possibilities.
Continue reading “Stream Here, There, and Everywhere”Twitter took the whole world by storm when it first came out in 2006. Here was an application (the word “app” had not been in wide circulation then) that allowed people to express themselves, in 140 characters or less, then send that note, later known as a “tweet”, out to the people they know or the people that “followed” them.
Continue reading “Twitter About Your Video”Video has become one of the best ways for businesses to reach their consumers effectively but, why do we think live streaming will be in the forefront this year? Check out our 5 reasons why your business needs live streaming:
Google+ has made a huge step forward for live streaming, as have Facebook fan pages. Not only do you get audience involvement for the duration stream, you have their attention. Streaming with social media platforms allows your stream to shared, watched and revisited over time. The longevity of one video that creates interest about a live moment and is also available for later viewing is going to be a trend in 2015.
Tablets and mobiles are one of the hottest trends for this year. Having an adaptable site is more important than ever. People are mobile, and they expect to be connected on less traditional devices. Responsive sites aren’t just an option now, they’re a necessity to reach your target audience as much as possible.
Video is one of the easiest and most relevant ways of communicating with your target audience. Being able to live stream your service, product, seminar or business gives you credibility online and with easy sharing available, it’s a great way to expand your audience.
Let’s face it, we’ve lost a lot of connection with our target audiences in the technology age. People write, order, buy, sell and talk in a virtual place. Which makes it more necessary to continue a conversation with consumers in a legitimate manner.
Video speaks and connects with emotions, thereby encouraging more interactive conversations. The opportunity to connect with your audience more interactively, generates communication, which can help with sales, interest and shares. These are just some of many examples as to why your business needs live streaming to be a priority.
2015 will be a great year for syndication and moving outwards, while creating your online relevance and reputation by doing live streaming. As an example, you have a seminar streamed live online. You then take a copy of that video, place it on trustworthy sites and it gets shared on social media. Perhaps it even goes viral. Your business is now bursting with hits, both from the live feed and the syndication. How great is that?
Video needs to be taken seriously as a business tool, and your business needs live streaming needs to be a priority. If you ignore the multiple possibilities, you are missing out on the multiple benefits of live streaming. Live streaming is a way for forward-minded businesses to get an edge and to hit a successful stride. What do you think? How have you used video for your business? Any tips you can add? Let us know in the comments below!
If you have a corporate event or wedding coming up and are looking for a video production company to film the day or broadcast your event live, give Red Shell Productions a call for a free no obligation quote on 0121 6677 898 or email info@redshellproductions.co.uk.
Follow Red Shell Productions on twitter @RedShellUK or like them on facebook.com/redshellproductions
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The steady increase in popularity of video as a business-marketing tool is no accident. It’s in essence one of the simplest ways of conveying your message to your consumers. If you haven’t incorporated video into your marketing strategy yet, it’s time you do. Here are 9 reasons why adding video to your website can help your business:
Arguably one of the most important components of a successful business is attracting and acquiring the best employees for your company. Finding new employees that will excel in their roles is the backbone of business growth. Video used as a method of advertising for staff is much more effective than the usual online job listing.
Video is a more accessible method of communicating your brand, service and products and takes little effort for the consumer to grasp. Compare watching an explanatory, engaging video for several minutes to sifting through several pages of a White Paper. Which would you choose?
Surveyed consumers say that their confidence in a business is elevated by over 50% from a relevant video and has encouraged purchases of services or products. In summary, business videos increase consumer trust.
Using video to marketing your services and products is easy to share. With shares on social becoming ever the priority, video is a great form of recommendation.
One of the biggest complaints consumers have about a business, its services or its products is that they are confused about the specifics. In other words, video is a great remedy.
To illustrate, imagine a simple step-by-step or tutorial video they can go to with their questions. They don’t have to go through the hassle of reading through dozens of articles to find a solution, which can create frustration on the consumer end.
Businesses can use video as a means for discovering details about their target audience. For instance, will new products be successful, is there a need for this service, what sort of reputation does the company have online, what needs to be changed? It’s a great way to deal with complaints, create strategies and overall tweak your business plan.
Consumers have to wade through a lot of online ‘noise,’ and to set yourself apart you can use consumer testimonials to increase confidence in your brand. It’s the online version of word-of-mouth recommendation.
In essence, we mean that business marketing is moving towards more syncopation between consumer and your business. A video is adaptable from a presentation or seminar to sound bites or highlight of your business’ strengths. Consumers are craving personalization for their purchases.
Many online written review sites have been compromised by false reviews. Showing consumers real reviews with pros and cons is more believable and trustworthy. Typically, people respond better with visuals and audio than reading.
We hope this article on 9 ways adding video to your website can help your business was useful. We’d love to hear from you. Have you got any extra reasons or experience to share? Tell us in the comments below!
