Accessing your event to an international audience

Many organisations and start ups have something good to share with the world! Hosting an event or conference which delegates can either pay to attend or, attend for free, is one way of sharing. Whilst you may have a good lineup, unfortunately not all guests are able to attend. Travel and accommodation expenses often become inaccessible to individuals and smaller organisations.

There is a way to ensure those who want to engage with your conference can still be part of it; even if they aren’t there physically – live streaming your event.

Audiences from around the world, will see and hear every word from the speaker, even though they are in another location.

The challenges of holding an online conference

Associated costs

Many organisers think twice before holding an online conference because of cost. This can be overcome by either finding sponsorship for this part of the event and allocating either product placement or 10-30 second advertisements in relevant sections or, incorporating a pay per view option on the live stream.  Pay per view is simple and accessible and is common practice nowadays.

Organisers can make money from an audience who are not there by requiring them to pay a one off fee to be able to view the conference live online.

Maintaining audience engagement and attention

Another challenge is keeping the attention of the online audience. Often, only one camera angle however, the audience are likely to get bored, regardless of how interesting the topic is. Offering multiple camera angles and good audio will maintain the attention of your online audience whilst they engage with you and your brand.

This should provide substantial and clear views of the audience, props, projection screens, and other visual aids, which can be difficult to see if you’re only using one angle.

Choosing an online platform

Where to stream online also poses a challenge to some organisers. It is important to assess where your audience tend to engage. Are they the Facebook generation or do they prefer to visit your website and engage with you this way. It is possible to stream to multiple platforms. If you find your audience engage in several ways, it is possible to stream to a combination of platforms, including: YouTube, Facebook, Livestream, Twitch, your website and more.

A steady and stable internet connection is key to a successful live stream.

Video on immediate playback

Last but not least, there is also the challenge of distributing materials. Some audience members may want a recording of the conference. Modern live streaming software will record your event as your online audience are viewing it which is available immediately after the event. This makes for easy distribution of fresh content. You also have a professional copy of the day, as it was seen, with good audio and camera work, meaning your content is easier to share, as opposed to a delegate who recorded on their phone. Depending on which platform you choose to use, your content may be available on instant pause, rewind and playback.

Live streaming your event is our specialty

We are Red Shell Productions and we specialise in end-to-end live streaming events. From graduations to weddings to press events, if you have an event, we can cover it. Call us on 0121 667 8977 or email info@redshellproductions.co.uk

Distance is no longer an issue when it comes to conferences nowadays. Technology has found a way to bridge the gap; use it to your advantage and bring the conference to the audience if they can’t come to you.

Live stream to Multiple Platforms at Your Fingertips

Quick access to live news and events was once exclusive to the ambit of radio and TV. Not any more! This field has been widened to include the Internet. And the best part is that people can do this anywhere they want, as long as they have an internet connection. Technology will also allow you to live stream to multiple platforms.

Imagine you have something you want to show the world; a sports gathering, a family reunion, a wedding, or a company event. The Internet is the perfect venue for a live stream. Social media and online interaction with audiences has become increasingly accessible. With some users preferring Facebook, others Twitter or YouTube, choosing one platform can be tricky.

The most popular video streaming platforms today

There are many platforms where you can upload livestream videos, however, the following are the biggest and most popular today.

YouTube – Who hasn’t heard of YouTube? What started out as a video sharing website has now become one of the biggest social media websites out there. YouTube videos are easy to access and you can even mark your favourites just in case you want to see them again and again.

In the UK alone, people watch a combined one billion hours of YouTube videos daily! It is foreseen that watching YouTube will soon overtake TV viewership. Imagine being available to that many people.

Facebook – Many people were not really familiar with social media until Facebook came along. It was Facebook that made social media trendy and cool, even among the older generation.

There are 1.5 billion active Facebook users in the world today, and the UK is home to 31 million of them.

Twitter – Twitter first came out in 2006 and people very quickly picked up on how easy it was to share everything from gossip to hard news using this application. There are currently an estimated 16.4 million Twitter users in the UK alone, with that number seen to rise to 17.1 million next year.

Twitter has now also started live streaming. They did it during the Grammy Awards pre-show and US President Donald Trump’s address to the Senate. They are planning to expand their live stream e-sports events soon.

Livestream – Livestream is currently the world’s number one video platform powering an estimated 10 million events a year. The company offers live streaming along with tracking and analysis, hardware and software, production solutions, and dedicated support.

Livestream currently has partnerships with some of the biggest brands, news organisations and establishments in the world including Nike, Tesla, the New York Times, BBC, Spotify, Nasdaq, Fox, Adidas, Time Warner Cable, and Fox Network.

Want to reach your audience across multiple platforms, contact us

After all that there is another option; you can have your video live streamed to all those popular website, our website, and any website of your choice, all at the same time! Call it maximum efficiency. Our software allows us to stream to multiple platforms at a time; but what does this mean to you? We can stream to YouTube, Facebook, YouTube, your website or other host destination simultaneously. If your audience are on Facebook but not Twitter, they will still be able to watch your event unfold online, at the same time as everyone else.

We take care of everything that needs to be done from the filming to the live streaming so you don’t have to worry about anything at all. Call us on 0121 667 8977 or email info@redshellproductions.co.uk to discuss how we can help you.

 

Live streaming graduation: Playback anytime, anywhere

A graduation may be by itself just a simple ceremony; however it comes at the end of years of hard work and sacrifice. For someone who have reached graduation, it means success, the beginning a new chapter in life, and to some extent it can even mean freedom.

There is no understating the importance a graduation ceremony. The sad fact is that not all who have been with that person through thick and thin may be able to attend that graduation. Prior commitments, time constraints, location and seating within the venue are just a few reasons loved ones can’t attend a ceremony.

However, there is a way to make sure they still get to see the memorable event as it happens; live streaming.

The advantages of live streaming graduation

Money saved for the audience far away – Attending a graduation in another part of the country, or another country altogether, will cost money, sometimes too much. There’s airfare to consider, accommodation, meals, etc.

Sharing of videos – Graduations live streamed through social media platforms are easily shared. Even if you choose to live stream to your website, sharing links on social media is really accessible and makes sharing those moments even easier. Online audiences can form their own supportive community through their comments, likes, shares, tweets etc.

No interruptions – When you live stream graduation, it is broadcast in a similar way to news coverage. The event can be paused live, rewound and played back later. This is ideal if you’d like to replay that proud moment.

No captured audience – Let’s be fair, you’re watching for the one or two family members or friends who are graduating. The graduation audience will sit through all the graduates names being announced whilst those online can continue their day once they’ve seen what they’d like to see.

Available for playback later on – It gets even better! After the live stream, the video is available on immediate playback. You can play back anytime, from any device, as long as there is an Internet connection. And yes, you can skip any boring parts to get to the section that is really important you.

For many, graduation is a once-in-lifetime event. The good news is that you can experience it again and again via video. Live stream that graduation and have your own copy, keep those memories fresh and available whenever you want them to be.

Our experience when it comes to live streaming graduation

We have good credentials when it comes to covering graduations. We currently live stream graduations for a local University as well as other events they host throughout the year.

To discuss your live streaming graduation, email info@redshellproductions.co.uk or call us on 0121 667 8977

Equipment required for successful wedding live streaming?

Wedding live streaming is becoming an increasingly popular solution to ensuring all guests can interact with your big day. Your wedding day is one of the most important days of your life. It is the day you commit your future to the person you love the most in the world. You want all of your family and friends to share your day with you and that’s why you plan quite an expensive day for all to enjoy.

Not everyone will be able to make it however. In this blog we will look at how you can address that with a live video feed. In particular what equipment you will need for your wedding live streaming.

The day of the wedding

Back to your big day and why you should consider live streaming your wedding. As briefly mentioned you want to share this special moment in your life with everyone you hold dear, and in the main you can. However for whatever reasons not everyone can make it. You might be getting married abroad, you might live far away from your family, or you might have friends who are only coming to the evening celebrations.

Equipment for your wedding live streaming

How exactly do you do you live stream your wedding? There are few things you need to cover;

  • Filming – You’re going to need the right equipment.
  • Internet connection – You obviously need access to beam it across the globe
  • Streaming service – You’re going to need somewhere to show the video and for your friends and family to view the wedding.

The focus of this piece is on equipment, on what you need for your wedding’s live streaming. There are all sorts of bits and bobs you can use for live streaming such as tripods and lighting but the key pieces you need are;

Camera

Definitely the most important piece of equipment needed. You have a number of choices here, from your Smartphone, to a web camera to a HD camera with an internet connection.

You need to consider if you want a multi camera/multi angle approach early on as this could affect what cameras you choose and how much you spend on them.

Feed Conversion & Encoder

This all depends on how you are filming your wedding. If you’re using a Smartphone or built in camera on your computer you won’t need it. If however you’re using a professional quality camera or multiple cameras you will need to convert the visual and audio feeds so it can be recognised by the encoding software on your computer.

Microphone

Most cameras will come equipped with an internal microphone but it’s important to check as not all do. Even the average internal microphone is not always the best quality and it’s definitely worth investing in a microphone to make sure your virtual wedding guests aren’t missing out on anything. If you’re using an external microphone you’ll need an audio mixer to feed into the camera, your computer/converter and encoder.

Internet and software

Ok so not technically a piece of equipment but it’s very important that you have a good internet connection and the right software to broadcast your live feed. There are all sorts of streaming websites out there, so check some out.

If all of this sounds a bit too complicated for your big day or you don’t have any of the required equipment, there is an alternative. Hire a professional service.

That’s where we come in, it’s what we do. We have all the equipment, knowledge and experience to ensure that your wedding live streaming is successful and hassle free.

Live streaming events is perfect for sports and gaming

We’ve changed the way we go about entertaining ourselves in this modern world. We consume things differently, we stream music and TV in bulk batches on our mobile devices, we socialise through digital means and we entertain ourselves through the medium of the internet and gaming.

Live streaming sports and gaming events won’t lead to the end of traditional sports and entertainment channels, far from it. Just look at how many people turn up to Premier League games week after week or watch Britain’s Got Talent. There is however, no denying things have changed.

There is an opportunity for sports and gaming communities to take advantage of this through the live streaming of events. Continue reading “Live streaming events is perfect for sports and gaming”

How to get audience engagement and branding for your live stream video

There are many reasons you may be interested in a live stream video or live streaming an event. Whether it’s your corporate event, wedding or sporting event, you are likely interested because you want people to be involved.

Your motives will likely be different depending on what you are live streaming. Essentially, at the end of your event, you want more people to share your moment. If you’re streaming your wedding, you will likely want friends and family that couldn’t make it to enjoy it from afar however, for a press release or business announcement you probably want to reach as many people as possible whilst offering your biggest fans a closer relationship with your brand.

Live streaming is all about engaging with your online followers and reaching a wider audience. With this in mind, audience engagement at the forefront of your planning. Continue reading “How to get audience engagement and branding for your live stream video”

Religious rituals live streaming in your marriage ceremony

Traditionally at Muslim weddings, the men and women remain separate during the marriage ceremony and often the reception. In order for the mehar; the formal marriage contract; to be accepted during the nikah; marriage contract ceremony; many brides send two witnesses as their representatives for the marriage and to formally accept the marriage terms. These are long-standing traditions. Most Muslim weddings still adhere to this today out of respect for the religion and the parties involved. Religious rituals live streaming is a great way for friends and family to be a part of this. Continue reading “Religious rituals live streaming in your marriage ceremony”

Live Video Mix

Whether it’s coverage of a live event or filming a music video, time is a crucial factor. Everyone is looking to save time where they can. For this reason, many production companies are looking for new and efficient ways to reduce the amount of time spent on the shoot and/or in post-production. This is done effectively through live video mixing/editing. Continue reading “Live Video Mix”

Live streaming your Asian wedding

On your wedding day it’s perfectly natural to want all your family and friends from far and wide to share your special day with you. However, the sad fact is that this isn’t always possible. For many brides and grooms the reality is that some important family members live abroad. In some cases, family aren’t able to travel for health or financial reasons. Live streaming Asian weddings is becoming increasingly popular for this reason.
With the new convenience to travel and live abroad, this can be a particular problem during weddings. Many family members are far away and can’t be there physically to witness the wedding. Long distance travel can be incredibly expensive. For some elderly relatives, it can be too much of a strain to travel such a long way. We have worked with a number of families to help extend their ceremony beyond their venue to include all their important families and friends abroad.

The World Wide Web

As we know, the ‘World Wide Web’ has really opened up the lines of communication across the world, meaning that nowadays, no one needs to miss out on important events. We have worked with many couples to create the perfect solution that would allow their distant relatives to still be a part of their celebrations, and at their own convenience.

Catching the atmosphere and immediate playback options

For those with family in parts of the world where there is a big time difference, it’s not always possible for them to watch the event live. We typically have a minimum of two camera angles at every event to ensure every angle is covered. The camera angles are edited live and footage uploads to the internet whilst streaming. This means footage is instantly available, from the minute the wedding is finished. Friends and family from around the world can therefore watch at a time that suits them.

Keeping tradition through the use of Live Streaming Asian weddings

During some religious ceremonies; for example with Muslim weddings, it’s tradition for the men and women to remain separate during the nikah; marriage ceremony. During the ceremony, it is possible for the women to see the men. This is another advantage to live streaming to family members abroad. This means the female congregation at the wedding can also be a part of the ceremony, whether they’re in the room next door or far away. They can watch the ceremony and witness the bonding of the two families, first hand, and get a closer connection to the bride and groom.
Not only that, but having your wedding videoed for your friends and family, also means you have a keepsake of your wedding day for yourselves too. You can watch the exchange of vows and celebrations time and time again to remember your special day.
Get in touch if you’d like to know more about our live streaming services and ceremonies and how we can connect your wedding guests far and wide. Call us on 0121 6677 898 or email info@redshellproductions.co.uk for a free initial, no obligations chat.

Time Lapse Photography

Time lapse photography is often used in film making to capture slow moving occurrences. Photographs are put side by side and sped up to appear as though it’s happening faster. For example, film makers often use time lapse photography techniques to capture scenes of the sun setting or plants growing. These are photographed in real time, but captured with time lapse so they can be played back faster. This means they can be viewed as one smooth sequence in a matter of minutes or seconds.

How does time lapse work?

The time lapse photography technique uses a lower frequency for capturing frame rates. When played at normal speed, the effect of time moving faster is created, therefore lapsing time. Time lapse techniques will capture a film frame every 1 second or even less frequently, depending on the subject, and play it back with 30 or more frames per second. This makes the photographed subject appear as a continuous motion in the picture, rather than disjointed stills.

The effect of time lapse in film and photography is incredibly powerful; making small subtle movements, such as clouds moving or the star constellation changes seem more pronounced and visible. The everyday slow moving occurrences that the human eye won’t necessarily detect, can captured in a time lapse frequency, meaning you can fully visualise the changes, giving them a more potent effect on the viewer.

Time lapse photography is for more than films. Many photographers use photographic stills to depict time lapse in a situation just as effectively. Viewing a series of photographs that depict subtle changes in a crowded scene like a train station or the development of a construction site can be just as powerful as one long film.

When and where to use time lapse

As mentioned above, the best use of time lapse is to capture slow occurring actions. Typically this is used with a lot of nature photography and filming, such as plants growing or observing wild animals. There are plenty of other everyday scenarios where time lapse techniques can be applied with great effect.

For example, it can be a great way to capture the ongoing development of a project; like the creation of a sculpture or the erection of a building. Construction projects are often captured using time lapse techniques to show the continuous progression of a development over a long period of time creating a very compelling effect.

Time lapse photography is used to great effect to capture crowded scenes for example at an event. Here, you create effect by speeding up the ebb and flow of a crowd and their behaviour throughout the day. These work really well as part of promotional videos during and after events. The sped up appearance of the time lapse technique gives a unique and poignant effect on what would otherwise be a rather uneventful piece of photography or film.

Why not consider using time lapse techniques for your next project to give it that extra edge.

To discuss an upcoming project or event you’d like filming or live streaming; call us on 0121 6677 898 or email info@redshellproductions.co.uk

Exit mobile version