Quick access to live news and events was once exclusive to the ambit of radio and TV. Not any more! This field has been widened to include the Internet. And the best part is that people can do this anywhere they want, as long as they have an internet connection. Technology will also allow you to live stream to multiple platforms.
Imagine you have something you want to show the world; a sports gathering, a family reunion, a wedding, or a company event. The Internet is the perfect venue for a live stream. Social media and online interaction with audiences has become increasingly accessible. With some users preferring Facebook, others Twitter or YouTube, choosing one platform can be tricky.
The most popular video streaming platforms today
There are many platforms where you can upload livestream videos, however, the following are the biggest and most popular today.
YouTube – Who hasn’t heard of YouTube? What started out as a video sharing website has now become one of the biggest social media websites out there. YouTube videos are easy to access and you can even mark your favourites just in case you want to see them again and again.
In the UK alone, people watch a combined one billion hours of YouTube videos daily! It is foreseen that watching YouTube will soon overtake TV viewership. Imagine being available to that many people.
Facebook – Many people were not really familiar with social media until Facebook came along. It was Facebook that made social media trendy and cool, even among the older generation.
There are 1.5 billion active Facebook users in the world today, and the UK is home to 31 million of them.
Twitter – Twitter first came out in 2006 and people very quickly picked up on how easy it was to share everything from gossip to hard news using this application. There are currently an estimated 16.4 million Twitter users in the UK alone, with that number seen to rise to 17.1 million next year.
Twitter has now also started live streaming. They did it during the Grammy Awards pre-show and US President Donald Trump’s address to the Senate. They are planning to expand their live stream e-sports events soon.
Livestream – Livestream is currently the world’s number one video platform powering an estimated 10 million events a year. The company offers live streaming along with tracking and analysis, hardware and software, production solutions, and dedicated support.
Livestream currently has partnerships with some of the biggest brands, news organisations and establishments in the world including Nike, Tesla, the New York Times, BBC, Spotify, Nasdaq, Fox, Adidas, Time Warner Cable, and Fox Network.
Want to reach your audience across multiple platforms, contact us
After all that there is another option; you can have your video live streamed to all those popular website, our website, and any website of your choice, all at the same time! Call it maximum efficiency. Our software allows us to stream to multiple platforms at a time; but what does this mean to you? We can stream to YouTube, Facebook, YouTube, your website or other host destination simultaneously. If your audience are on Facebook but not Twitter, they will still be able to watch your event unfold online, at the same time as everyone else.
We take care of everything that needs to be done from the filming to the live streaming so you don’t have to worry about anything at all. Call us on 0121 667 8977 or email info@redshellproductions.co.uk to discuss how we can help you.